April 24

5 Tips for Improving Your Ecommerce Revenues

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Online shopping has created an efficient and enjoyable shopping experience for its users, and now, brick-and-mortar shops are trying to do just the same — by moving the online experience offline. Some people are “webrooming,” the opposite of showrooming, where they scour websites for product details, then head to physical stores to buy. And others want to see their online choices in the flesh before making the ultimate call, giving rise to pop-up shops and brick-and-mortar versions of popular websites. Meanwhile, some disruptive retail models loom, like the online-only Dollar Shave Club and BarkBox, which provide carefully curated goods based on consumers’ tastes, along with some likely-to-please surprises.

Read detailed article here..